I was inspired by the vinyl disc designs of King Gizzard and the Lizard Wizard, which I discovered during my research. Notably, these discs include a splattery dissipated marble effect of sorts, typically with an intense amount of colour. I have no intention of creating a disc design for the album - since Jack would be using his own store-bought discs for the physical releases of the album - and therefore decided to use these designs to help create an inner sleeve for the album template.
The sleeve I created was a zoomed in crop of the white wall featured in the music video, the shadows being later saturated and coloured and placed through a Photoshop art filter in order to create the sprayed colour effect. The colour palette is consistent throughout the rest of the product and therefore helps to keep some semblance within the album as a whole, adding to the plausibility of this being a real product - which I aimed to create - as the palette maintained its consistency. One note to raise about the origin of the image I used could perhaps be that it helps with the entertainment and discussion of the product among fans: knowing the bit of trivia, that the inner sleeve comes from a screenshot in the music video. would likely help create a connection within the fanbase and to the artist - almost like an in-joke. Those who are aware of where the image came from are likely to spread the fact and make each product more appealing due to the cross-media relation between the two; this fact almost acts as an 'easter egg' of sorts, again linking to the Uses and Gratification theory of surveillance and knowledge. The final sleeve being pictured below:
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