Friday, 14 April 2017

Ad - Semi-Final Design

Here I have included a copy of my magazine ad design, the ad aiming to promote Jack's Elsewhere Head album Weird Sky. In order to continue this promotional material maintained some cohesion, I again reverted back to using the green and pink palette that has been present within my print materials. I also made the border appear a little away from the edge of the page, similar to the square used on the album. In terms of the layout, I moved the assets of Jack along to the side as to make room for the title above and beside him, the subheading being used to generate excitement over the release of the new album and perhaps intriguing the reader into delving deeper into the article.

As for the text, the article is gibberish found from the description of a Lorem Ipsum site, rather than the Latin itself. Nonetheless, this acts as filler for the real text that would go there if this were a real product, the text required to produce a legitimate article and interview of Jack being something I have not the time to do and so I settled on substituting in the text to show the final design, This technique was offered to me by my brother who does graphic design and was therefore able to offer me insight into the creation process here. In the design included here, I notably included the text in the format of an interview. I have since decided to not include the interview as I believe such a format would perhaps advertise the artist more so than the album. Perhaps I could repurpose this area of text and place the lyrics for the title song as to generate some interest into the content of the artist's music.

The fonts used for the titles and text are from the font site dafonts which I found earlier in my project, these proved extremely useful in allowing my product to look unique and professional as the text wasn't created using stock fonts from Photoshop. The fact that I used fonts that weren't standard and widely available within the base program, I managed to create a seemingly unique piece that has professional and distinct looking text. In this I'd regard the print work a success.

I have included the necessary star-rating and comments from necessary sources such as the Guardian and even Liam Gallagher - another musical artist whose opinion might be trusted. These reviews go alongside the image of the album's front cover to make it recognisable when purchasing the album. I did notice that some album covers include reference to where they can be purchased but I have not included this - something I intend to add in the final product. Additionally, I am aware that I incorrectly spelled "album" and will of course remedy this in my final design.


2 comments:

  1. I think you've confused an ad and a review, Eughan. You don't need the huge blocks of text, just the pricing/ format/ website info.

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  2. Also, you've spelled "album" incorrectly...

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