Merchandise - Brand Identity

Most artists focus on T-shirts, they're extremely popular in displaying logos or album work. The Ramones have been eternalised in the mainstream use of their logo on shirts, even by non-fans, but the detailed album art and iconic logo/name for Iron Maiden has made their shirts also very popular.

This shows how even detailed or simple designs can work. Due to this I would most likely work with producing a shirt with album work on and another with the circular logo I plan to work on.

Segall's Shirts
Ty Segall seems to be where I'm going to aim for with representation of Jack as a solo artist, especially given Jack's adamence on working within psychedelic convention. Interestingly, Segall also seems to work on the same level as artists within other genres in how he has released mainly T-shirts when it comes to merchandise, showing that they are an effective and accessible product to produce for a wide demographic.


What might be interesting is working on some clothing such as sweatshirts or tapered jogging bottoms and even hats.

These products have proven to be quite fashionable with both teenagers and young adults who might consider buying Jack's merchandise.


This would also set Jack apart as a psychedelic artist in how he produces a range of clothing merch, the fashion style pictured on the left is commonly associated with mainstream fashion but obviously we could tap into that market as demonstrated by the Ramones.

Last note: the circular design of a logo for Jack as Elsewhere Head could - as mentioned in previous posts - be used in merchandise through the production of badges. Badges are very easily bought and many bands produce badges. They can be worn on jeans, denim or leather jackets, bags and many other places making them versatile but also helping to get the brand name out. This is especially important with a small independent artist like Jack.